55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.
Unfortunately the movie L'Âge d'or de la pub is not yet available on Disney Plus.
Writing | Anne Saint Dreux | Writer |
Writing | Thierry Ardisson | Writer |
Writing | Philippe Thuillier | Idea |
Writing | Thierry Ardisson | Idea |
Art | Bastien Gennatiempo | Art Direction |
Crew | Firouze Mahmoudi | Documentation & Support |
Production | Margaux Descombes | Production Assistant |
Production | Stéphane Rodier | Production Director |
Crew | Sébastien Gallet | Post-Production Manager |
Editing | Matthieu Jaubert | Editor |
Editing | Cédric Depaepe | Assistant Editor |
Editing | Marie-Adélaïde d'Espinose de Lacaillerie | Assistant Editor |
Editing | Stéphane Azouze-Cardin | Color Grading |
Sound | David Monceau | Sound Mixer |
Directing | Matthieu Jaubert | Director |
Production | Philippe Thuillier | Producer |